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SUPERBRANDS Caribbean

Jamaica has to understand the importance of branding if the country hopes to achieve business success internationally. 

It involves the building of goodwill by consistently meeting customer expectations.  Branding means the creation and development of a specific identity, carefully designed to present qualities that are attractive to the public.  This is the thinking behind the Superbrands programme in recognizing and paying tribute to successful brands that accomplished this successfully.  Superbrands Caribbean was established to identify and recognize the region’s successful brands, so as to tell their story in a high-quality publication and bring these brands to the attention of the world through an international network.

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SUPERBRANDS.pdf7.97 KB

Market Opportunities for Services in the EU

The recently concluded Economic Partnership Arrangement with the European Union has brought both challenges and opportunities.  This presentation outlines some of the opportunities that local providers of services could access in the EU, particularly in untraditional markets. 

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Market Access Opportunities in the EU _Selected Data_ 2009.pdf7.97 KB

Building the Hemispheric Growth Agenda

Hemispheric trade expansion must be seen to be and must in reality be a tool that supports a broader growth agenda. Despite the considerable merits of trade expansion, the political reality is that in the aggregate, people in the Americas, including the United States, must perceive that trade expansion is in their interest or else such efforts will be unsuccessful.  The Summit of the Americas has set the agenda to keep the momentum going, and this report outlines some of the recommendations.

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Building_the_Hemispheric_Growth_Agenda_A_New_Framework_for_Policy[1].pdf416.64 KB

Caribbean Region Review of Economic Growth and Development

This report is an assessment of the Caribbean Basin Initiative.  It identifies a number of impediments to future development in the Caribbean. The impediments primarily fall into three broad categories: (1) small size of the countries and companies in the regions; (2) limited infrastructure development; and (3) trade policies that feature government reliance on tariff revenue, high external tariffs, and limited regional integration.

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USITC Caribbean CBI Review.pdf7.97 KB

Competing in the Global Economy

Competing in the global economy will require new approaches and strategies that take advantage of global supply chains and new technologies.  The challenge lies in improving productivity and diversifying the Caribbean’s export base, while strategically building networks.

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Competing in the Global Economy.pdf7.98 KB

Doing Business Reform

The Doing Business Summary Report highlights Jamaica's rankings for each business stage relative to 181 economies.  It also outlines critical areas of concern for which changes are required to improve the rankings, and the reforms proposed by relevant agencies.

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DBR-Reform-Matrix-Summary.pdf44.38 KB

Obama's Trade Policy Agenda

Following on from the inauguration of the new US president in 2009, there has been much speculation about the new direction of US trade policy.  This document lends some clarity to the US position.  Unfortunately, the Caribbean is not high on the agenda.

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US Trade Policy Agenda 2009.pdf7.97 KB

Draft Energy Policy

This document presents Jamaica's National Energy Policy 2009 - 2030. This policy represents Jamaica's first long term Energy Policy and is structured to ensure that Jamaica achieves by 2030 "A modern, efficient, diversified and environmentally sustainable energy sector providing affordable and accessible energy supplies with long-term energy security and supported by informed public behaviour on energy issues and an appropriate policy, regulatory and institutional framework."

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Draft Energy Policy.pdf7.97 KB

Private Sector Development and Competitiveness in the Caribbean

The Caribbean region is being adversely affected by current international economic conditions. Because Caribbean countries are small island economies, these external shocks create challenges for economic growth and stability in the region. The Compete Caribbean programme is intended to support solutions for these challenges.

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Compete Caribbean (Abridged) June 2009.pdf794.67 KB

National Export Strategy (Draft)

The National Export Strategy document is an initiative of the Government of Jamaica, the Private Sector and Civil Society to create a sustainable framework to support the development and expansion of the country's exports as the basis for economic growth.  This document is the latest version and is presently undergoing final revisions.

Publication Date: 
Mar 1 2009
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TheNationalExportStrategyDocument.pdf128.18 KB